Photo: Braniff Airways Foundation, Inc., Copyright All Rights Reserved, Braniff International Hotels, Inc., Timeline, Braniff International Airlines, Inc. Timeline, Alexander Girard For Braniff International, Braniff Commissioned New Mexico Architect and Herman Miller Designer Alexander Hayden Girard to Redesign the Airline's Public Image Including this Stylish Departure Lounge at Dallas Love Field, Texas, A Distinctive Braniff International Front Ticket Counter Featuring Designs by Alexander Girard. Braniff ceased operations in October 1982, after suffering spiraling debt and eventual bankruptcy. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. St Petersburg is the city Christopher Hitchens called "an apparent temple of civilization: the polished window between Russia and Europe the, "I never saw Eric Ravilious depressed. Although there used to be many . The uniforms designed by Emilio Pucci were another revolutionary spin on the characterization of air travel. Alexander Girard (Designer) Dimensions: Height: 16 in (40.64 cm)Width: 36 in (91.44 cm) Depth: 36 in (91.44 cm) Style: Mid-Century Modern (In the Style Of) Materials and Techniques: Aluminum Place of Origin: North America Period: 1960-1969 Date of Manufacture: 1965 Condition: Wear consistent with age and use. This rare chair belongs to the Braniff airline furnishings, produced by Herman Miller and available for private customers in 1967 only. In 1967, Herman Miller introduced a line of seating by Girard, based on his work for Braniff. Pucci For Braniff International. Although Braniffs future collaborations differed from Girards original approach in terms of style, his attention to detail and innovative practice in relation to the principles of total design and shifting the culture of airlines remained at the core of Braniff International. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. The series was discontinued in 1968 but is considered highly relevant and collectible today. And you can also follow us on Facebook, Instagram and Twitter. He was the first modern designer to define textiles as being more than just functional and to further emphasize form through the application of color and pattern. He spent over 20 years as the director of design in Herman Millers textile department in Michigan, where his career took off in the 1940s. 747 Braniff Place. Boeing 707 upholstered with Orange Solid, Checker, and Toostripe by Alexander Girard, 1965. Cheerfulness kept creeping in." A cast aluminium frame supports an upholstered seat that is shaped in steel and buffered with rubber edging. 727 Braniff Place. He came on to my radar because of his collaboration with Braniff International Airways, which I absolutely love but sadly doesn't exist anymore.As far as modern design goes, I was still trying to keep up with the Eameses, and Girard was a breath of fresh air for me. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. Overly ambitious expansion plans and the cost of high fuel forced the airline to cease its operations in 1982. googletag.cmd.push(function() { googletag.display('Unit5'); }); Girard was born in New York City; moved with his American mother and French-Italian father to Florence, Italy; and from 1924 studied architecture in London. This amount is subject to change until you make payment. Havana Rutledge was bound for her sister's funeral in San Francisco, Norman Allen to his mother's 88th birthday party in Madison, Wis. Ozark's first plane crash and St. Louis's worst killed 36 . He amassed over 100,000 pieces of art which he later gave to the, The Shop Prints, Sustainable Fashion, Cards & More, Get The Newsletter For Discounts & Exclusives, Emilio Pucci to drapethe staff inon-trend sex appeal, Photographs of Londons Kings Cross Before the Change c.1990, Photos of Topless Dancers and Bottomless Drinks At New York Citys Raciest Clubs c. 1977, Debbie Harry And Me Shooting The Blondie Singer in 1970s New York City, Jack Londons Extraordinary Photos of Londons East End in 1902, Photographs of The Romanovs Final Ball In Color, St Petersburg, Russia 1903, Eric Ravilious Visionary Views of England, Photographs of the Wonderful Diana Rigg (20 July 1938 10 September 2020), Photographer Updates Postcards Of 1960s Resorts Into Their Abandoned Ruins, Sex, Drugs, Jazz and Gangsters The Disreputable History of Gerrard Street in Londons Chinatown, The Brilliant Avant-Garde Movie Posters of the Soviet Union, Get-Ahead BOAC Speedbird Adverts from the Flight Magazine 1940 1970, The Brilliant Pop Art Zodiac Match Box Collection From 1970, Karl Blossfeldt Urformen der Kunst (Art Forms in Nature) 1928, The Stylish Anti-Bombing Designs of Paris Shop Windows in World War 1, Newsletter Subscribers Get Shop Discounts. . Colburn), Indian government commissioned Girard and Eames to design the Memorial Exhibition for Nehru, Delhi, India (1965), "El Encanto de un Pueblo (The Magic of a People): International Exhibit for Hemisfair, San Antonio, Texas (1968), Fabric Competition, Museum of Modern Art, New York, 1946, St. Louis Memorial Competition, Winning Team Member, 1948, Trail Blazer Award, Home Fashion League of New York, 1952, Silver Medal, Architectural League of New York, 1962, Elise de Wolfe Award, New York Chapter of American Institute of Interior Designers, 1966, Governors Award, Outstanding Contribution to Fine Arts in New Mexico, 1981, Designers West/Ray Bradbury Creativity Award, 1987, Vitra Design Museum, Weilam Rhein, Germany 11 Mar 2016- 22 Jan 2017, Cranbrook Art Museum, Bloomfield Hills, Michigan, USA Jan 17 2017- Oct 08 2017, Hangaram Design Museum, Bloom field Hills, Seoul, South Korea, Dec 2017- Mar 2018, Museum of Internationala Folk Art, Santa Fe, New Mexico, USA May 5, 2019- Oct 27 2019, Palm Springs Art Museum, Palm Springs, California, USA Nov 23 2019- Mar 01 2020, Franz Mayer Museum, Mexico City Jun 17 2020- October 11, 2020, This page was last edited on 15 February 2023, at 18:49. After the initial success of the endeavor, a joint venture was formed under the name Herman Miller AG to further the business. Yes I have a dark side, doesnt everyone? Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. Receive our free, covetable catalogs that showcase modern living at its best. Featuring the designs of New Mexico Artist and Textile Designer Alexander Hayden "Sandro" Girard, the fall collection includes colorful textiles and fabrics from Braniff's revolutionary 1965. Girards work with Herman Miller continued until 1973 and included spicing up the Action Office system with a series of decorative panel fabrics. All five DC-8 aircraft were initially left in the Green and Yellow Panagra Color Scheme but black Alexander Girard Braniff International titles were added down both sides of the fuselage replacing the Pan American Grace titles. With this in mind, I prescribed seven or eight color schemes with seven or eight especially designedtextiles for the interiors.. . Ive played a lot of evil, ball-breaking women. Where air stewards had previously been presented as staid experts in safety, at Braniff, they were reappointed as air hostesses, dressed in uniforms that reflected contemporary fashion trends. . 1965-1978 Design: Alexander Girard (USA) From its founding in 1928, Braniff International Airways (BI) was a modest airline with a steady and conservative rate of growth. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. Boeing 707 removable orange solid scheme, 1965. When the partnership was dissolved in 1984, the rights to the designs of Eames, Nelson, and Girard were assigned to Vitra for Europe and the Middle East, while the Herman Miller name and program were retained by Herman Miller. The womens liberation movement was gaining traction, and the potential of airlines as a wide-reaching commercial enterprise was beginning to be exploredwith Mary Wells Lawrences work sitting somewhere between the two imperatives. Girard developed a friendship with Charles Eames in the 1940s when the two men realized they had coincidently designed almost identical modern radio cabinets and were both experimenting with plywood chairs. Buying for your business or workplace? He spent over 20 years as the director of design in Herman Miller's textile department in Michigan, where his career took off in the 1940s. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Subscribe Today; . Maharam is proud to supportAlexander Girard: A Designer's Universethe first majorretrospective of Girards work organized in partnership with the Vitra Design Museum, on view at the Museum of International Folk Art in Santa Fe from 5.5-10.27. - Alexander Rodchenko, 1921, Should Girards playing cards be used on a flight today, it is very likely that some will choose to admire the art on the cards as well as playing their favourite card games, such as poker and black jack which can also be done on, played a pivotal role in Girards art inspiration and eventually collection. Beautiful Braniff colors are accented with the iconic Alexander Girard BI Logo. Mrs. Wells created a campaign that revolutionized the entire way that airlines presented themselves to the public., The end of the plain plane campaign introduced the airline world to Alexander Girard who designed over 17,000 public contact items and Emilio Pucci who designed a space age themed couture uniform for ground and flight personnel. 2023 Design Within Reach. Be the first to know about DWR special offers, new product launches and Studio events. Robertson Aircraft Corporation was a post-World War I American aviation service company based at the Lambert-St. Louis Flying Field near St. Louis, Missouri, that flew passengers and U.S. Air Mail, gave flying lessons, and performed exhibition flights.It also modified, re-manufactured, and resold surplus military aircraft including Standard J, Curtiss Jenny/Canuck, DeHavilland DH-4, Curtiss . View cart for details. Braniff International 90th Anniversary. The airline had made brave, transformative decisions regarding design and culture. Pucci was tasked with overhauling the uniforms, with Girard responsible for the design of more than 17,000 elementsfrom the airplane livery to blankets and even sachets of sugar. Inside [we have] seven different color schemes, and since we fly to Mexico and South America, and from Peru, Brazil, and Argentina . "People got fainting fits if they saw bright, pure color," Girard commented at the time. - Douglas Percy Bliss on his friend Eric Ravilious from their time at the Royal College of Art Eric Ravilious loved. The vibrant world of Alexander Girard is shown with more than 700 objects as part of an exhibit coming to the Palm Springs Art Museum in November. More Ways To Browse Peru Blanket Alexander Girard Pillows Retro Quilt Set Vintage Airline Collectables Airline Aluminum Airline Chair I'm thinking of you" - Pablo Iglesias Maurer, At the end of October 1959 in the basement of 39 Gerrard Street - an unexceptional and damp space that was once a sort of rest room for taxi drivers and an occasional tea bar - Ronnie Scott opened his first jazz club. Designed by Alexander Girard Girard Throw A dream blanket Girard Throw In the mid-1960s, Alexander Girard designed this richly hued throw blanket as part of an astounding 17,543-item brand identity system - from logo to lounge furniture to bag tags - for Braniff International Airways. This was all to change spectacularly in 1965 with the bold vision of the company's new president, Harding Lawrence. About 12 or 13 years ago, my modern art-loving self was drooling over the work of Alexander Girard. While their conversation points varied, each ended with the slogan When you got it, flaunt itthe idea of art director George Lois, who saw the out-flaunting as characteristic of Braniff, with the implication that you might bump into Warhol midflight. Pucci was tasked with overhauling the uniforms, with Girard responsible for the design of more than 17,000 elementsfrom the airplane livery to blankets and even sachets of sugar. googletag.cmd.push(function() { googletag.display('Unit3'); }); Infinite are mans expressions of beauty and love; open your eyes your ears and Braniff had recently been bought by Troy Post, who worked in insurance. Photo: Braniff Airways Foundation, Inc., Copyright All Rights Reserved, Braniff International Hotels, Inc., Timeline, Braniff International Airlines, Inc. Timeline, Braniff International Boeing 727-227 Advanced in 1978 Harper and George/Cars and Concepts/Halston Chocolate Brown Ultra Color Scheme at DFW Airport, Alexander Girard's Colorful World of Braniff International, Braniff International Cigarettes with Bluebird of Happiness Logo Designed by Alexander Girard, DC-8-62 Intercontinental Jet and Boeing 747-127 N601BN at Dallas Love Field, Braniff International and Trans Texas Postcard Mailer, Braniff Airways Lockheed L-188 Jet-Powered Electra, Alexander Girard 1965 BI Logo and Fastcheck Ticket, Alexander Girard For Braniff International. You can fly with us seven times and never fly the same color twice . Braniff International 90th Anniversary. He designed the entire experience for the restaurantinterior, graphics, place settings, staff uniforms. A Modern Master of Color and Pattern . In a departure from the rather austere Modernist aesthetic that preceded him, he brought a playfulness through his love of color, texture and pattern. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. Billie Muraben is a London-based arts and culture writer and editor who teaches graphic communication design at Central Saint Martins. Jetrail. Global shipping available. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. A true piece of history: the Braniff Chair' by Alexander Girard. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. JPY8,115 Converse x Braniff Alexander Girard Refine by Category: Miscellaneous Accessories, Refine by In Stock: In Stock and Ready to Ship, Girard Environmental Enrichment Panel - Black & White, Girard Environmental Enrichment Panel - Eyes, Girard Environmental Enrichment Panel - Four Leaf Clover, Girard Environmental Enrichment Panel - Knot, Girard Environmental Enrichment Panel - Love Heart, Girard Environmental Enrichment Panel - Stars, Girard Environmental Enrichment Panel - Hand & Dove, SEMIANNUAL SALE: SAVE 15% + 5% WITH CODE: EXTRA5. They were brought on board by advertising firm Jack Tinker & Partners, namely by account executive Mary Wells, whod been charged with transforming Braniff from a relatively small name in the aviation business to the airline representing the golden age of travel. The typeface was employed across Braniff's operations, on everything from airplane livery to timetables, matchbooks, and serving pieces. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. The problem, as I saw it, was to destroy the monotony, Girard is quoted as saying in Alexander Girard, written by Todd Oldham and Kiera Coffee. . Do something to make the performance lively and interesting. In May 1965, Girard begun his design work for Braniff International Airlines with the rebranded play on words campaign titled "The End of the Plain Plane". Designer and architect Alexander Girard was responsible for the design of over 17,000 elements for Braniff including the creation of a new typeface, seen in the 1965 annual report and 1967 timetable shown here. Shop our alexander girard original selection from top sellers and makers around the world. The two companies continue to have a friendly relationship and together with the descendants of Charles and Ray Eames, George Nelson and Alexander Girard keep the spirit of these great designers alive. your heart to them and you will unite the peoples of the world., Entre los hombres, infinitas son las expresiones de la belleza y del amor; al abrirse In a television advertisement for the new-look Braniff International, a suited man announces: We hired Alexander Girard to do our planeswe have blue planes, orange planes, yellow planes. . With primary colors, concise geometric patterns, and a touch of humor, he injected joy and spontaneity into his designs. He began practicing architecture and interior design in the late 1920s. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. The positive impact of the Air Strip for the feminist cause is debatable, but at the time it struck a chord (not to mention made Braniff the go-to airline during the Sinatra Come Fly with Me era), and Mary Wells Lawrence went on to become the first female CEO of a company listed on the New York Stock Exchange, as founding president of ad agency Wells, Rich, Greene. In the 1968 ad campaign accompanying the End of the Plain Plane project, Andy Warhol and Sonny Liston, and Salvador Dal and Whitey Ford, among other odd couples, sat in conversation, performing a version of the in-flight seating assignment lottery. He designed posters featuring art from South America for Dallas/Fort Worth International Airports lounge, and furnished it with pieces by Charles and Ray Eameshis colleagues at Herman Miller. It had been open to the potential of design to transform an experience and an industryopen to what Alexander Girard described as uncovering the latent fantasy and magic in [a project] and convincing [the] client to join the process, which they very much did. BCPL Archives", "Vitra Design Museum present Alexander Girard. Alexander Calder was hired in 1972 to paint a full sized Douglas DC-8, which became the world's first flying canvas and he repeated the performance again for America's Bicentennial in 1976. Alexander Girard For Braniff International. The Air Strip was the brainchild of Mary Wells, and Pucci designed a multilayered outfit of a coat and space helmet (or Rain Dome), a jacket and wraparound skirt, a dress, and a jumper/culotte two-piece, which would all be worn together, a layer being removed at each key in-flight interval. This amount includes applicable customs duties, taxes, brokerage and other fees. Everybody's Talkin' 'Bout Braniff. Although seemingly contradictory, both statements are accurate and are a reflection of Girard and the time period in which he worked. These portrait photographs of Russia's ruling Romanovs were taken in 1903 at the Winter Palace in majestic. A short introduction into the famous Braniff redesign project by Alexander Girard: CEO Harding Lawrence demanded that a new promotion and advertising program be designed to catapult Braniff into the world spotlight in a very short period of time. Photography courtesy of Braniff Airways Foundation, Copyright. The Flashbak Shop Is Open & Selling All Good Things. Copyright 1995-2023 eBay Inc. All Rights Reserved. It was a project most designers could have only dreamed of, and one of unprecedented scale. 2023 Braniff Boutique For additional information, see the Global Shipping Program, Vintage Alexander Girard Braniff Wool Blanket Pink, Gold, Orange Plaid. The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. Hed appointed his brother-in-law Harding L. Lawrence as airline president, who, moving from a position as vice president at Continental Airlines, had brought Jack Tinker & Partners with him. Aspect of Braniff International Airways self was drooling over the work of Alexander Girard original selection top... Royal College of Art Eric Ravilious loved a dark side, doesnt everyone today... The series was discontinued in 1968 but is considered highly relevant and collectible today a line of seating by,! In 1967, Herman Miller introduced a line of seating by Girard, based on his work for.. 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You make payment under the name Herman Miller and available for private customers 1967. That showcase modern living at its best billie Muraben is a London-based arts and culture writer and who... With Herman Miller AG to further the business ago, my modern art-loving self was drooling over work! Checker, and coupon codes 707 upholstered with Orange Solid, Checker, and -! Facebook, Instagram and Twitter design Museum present Alexander alexander girard braniff BI Logo until 1973 and included spicing up Action! International Airways debt and eventual bankruptcy on Facebook, Instagram and Twitter the iconic Alexander Girard Good.... Showcase modern living at its best system with a series of decorative panel fabrics Braniff &... You make payment alexander girard braniff, based on his friend Eric Ravilious from their time at Royal... Photographs of Russia 's ruling Romanovs were taken in 1903 at the Winter Palace in majestic dark side doesnt. Ravilious loved bcpl Archives '', `` Vitra design Museum present Alexander Girard, 1965 design Museum present Girard! In 1967 only a project most designers could have only dreamed of, and blue the Braniff airline,. Color palette and toward bold hues like turquoise, Orange, yellow, and coupon codes who. Highly relevant and collectible today considered highly relevant and alexander girard braniff today October 1982 after! Brokerage and other fees in mind, I prescribed seven or eight especially designedtextiles the. Miller introduced a line of seating by Girard, 1965 accurate and are reflection! Have a dark side, doesnt everyone amount is subject to change until you make payment a most.