A: This goal is realistic and attainable because increased public awareness and marketing should increase ticket sales. In an increasingly remote world, communication skills are more important than ever before. A: This goal is attainable and realistic, as communication and organization are easy to perform using something as simple as your smartphone. You may want to invite influential media members as you can and give it a VIP feel. will help you to stay on top of the pandemic situation as well. To promote better listening: Show by asking open-ended questions that you are engaged in conversations.. because theyre used to it. Then, narrow the list and combine the ideas to come up with one solid goal. As you can see, theres no mystery to being a successful event organiser. In many cases, theyre even comfortable with change because theyre used to it. Make your performance objectives SMART. But, of course, actually making a profit or a return can also be a challenge. Past performance is not indicative of future results. Since the onset of COVID-19, weve all learned major lessons in being adaptable and having back-up plans. The answer? While running events can be fun and rewarding, it can be challenging, too, especially since the onset of COVID-19. Their goal is to ensure their events get more profitable. In this example, the event organizer's purpose is to make money from ticketed events. As more variants crop up and event planners around the world wait for a return to in-person events, one thing is certain: Virtual and hybrid event planning skills are no longer optional. One way to define what they want to achieve and make it easier to accomplish is by setting SMART goals. My goal is to run a series of increasingly profitable events. Here, the organisers purpose is to educate and engage their community with local initiatives. Growth-driven event planners rise to the challenge by pursuing event planning certifications, such as the Virtual Event & Meeting Management Certificate offered by the Event Leadership Institute or the Digital Event Strategist (DES) certification with PCMA. Implement a single, scalable solution for roughly 4,700 guests that will educate both partners and customers on our newest products. . Performance Review Documents will give you the tools you need to focus on every aspect of the performance review, from preparing and conducting the appraisal to following up after its completed. Discover ways to think outside the box and be more decisive. When measuring your events success, though, youll need to get a little more specific. The goals will help guide the appraisal and give you specific employee responsibilities and metrics to evaluate during the performance meeting. Be flexible enough to implement new concepts. SMART is an acronym for a five-step plan of action to overcome any challenge you may face. When we lose a customer, follow up to discover what we could have done differently.. Time-Bound: This goal is time-bound, as the aim is to increase profits by 5% at the next event and by another 5% at the following event. Having far more or fewer people show up than planned can throw a wrench in your plans. And when all else fails, start your goal-setting process with joy. Heres what he advises to fellow entrepreneurs: I could ask anyone on the Sumo teamwhether they work in marketing, support, customer successand they know the goal. There are survey templates for a range of event types with preset questions to make the process super simple, or you can create your own customised form. These performance goals for event planners can help to show whether or not the project was a success. Many employees lack the initiative to take on new tasks or complete assignments without the need for micromanaging. Remember that if all else fails, technology often has your back. SMART performance goals are specific, measurable, achievable, realistic, and time-based. As well as taking time out to relax and catch up with their team, a wise event planner makes time to read industry news and blogs (like this one!) T: This goal is time-bound, as the aim is to ensure adequate staffing by the next event. All rights reserved. For example, if your purpose is to profit from ticket sales, you might use the following approach to measuring success: Goal: Generate twice as much revenue from ticket sales versus your costs for organising the event. Whether thats to make money from ticket sales, raise funds for a good cause, or educate and inform your attendees. Planners need to be highly empathetic in order to work with multiple types of personalities with a range of priorities and emotions. Copyright 2023 Business Management Daily. for a range of event types with preset questions to make the process super simple, or you can create your own customised form. Seamlessly manage and optimize group sales performance across your entire portfolio. 1 of 18 Event manager performance appraisal Apr. You should pick the most relevant metric and set a: You can then use this goal to evaluate the employees performance in their next performance review. When the pandemic first rattled the industry, event planners were forced to rapidly pivot to, Event planners are experts at creating event experiences because they possess the perfect balance of. Whether they need to pull up contracts or get in touch with a vendor, the top event planners dont waste time tracking down information because they know exactly where it is. Get all the support you want for your events because we know hospitality matters. In short: Amid disruptions, isolation and disconnectedness, employees need goals that help them manage their work. Social Media Goal Example: Increase Twitter engagement rate by 10% by the end of the year.. They ensure success by setting goals they can realistically accomplish. Once you know your event goal and youre confident and passionate about those goals its time to figure out how youre going to reach them. Similarly for outdoor events, creating a backup plan to point to in the case of inclement weather is never a bad idea. Even after a successful event, planners never rest on their laurels. What entertainment is needed to reach the social satisfaction you require for this event? Make an effort to understand the perspectives of others. Example 1: Plan an end-of-year gala for all employees and their families to celebrate company . Their one day only event is jam-packed with speakers, startup demos, and networking. Did the brand goals remain aligned to the event? Using these performance review phrases in their evaluation may spur improvement: Every team has at least one member who is frequently late or flaky. Stay on schedule to avoid disciplinary action. There are several sources of data you should use to plan your next event, including surveys, social media, and good old-fashioned conversations as well as numbers and metrics. Event planner is one of the top 10 most stressful professions up there with military general and firefighter. I will implement this RSVP system and activate it as soon as tickets to the next event go up for sale.. Seeking and acting upon feedback is one of the most important factors in organising successful events. For event planners, remembering the big picture can be really helpful since their minds are normally focused on a million little tasks and deadlines. Communicate with proper personnel regarding issues. When it comes to organising events on behalf of other people, communication is key. SMART goals for event planning are your safeguard when organising your event and also measuring the results afterwards. What adjustments do you need to make going forward? S: This goal is specific: to increase breaks between various activities from 10 to 15 minutes to encourage more networking, relaxation, and socialization time. These are all great entries on an event timeline. R: This goal is relevant because organization and communication between all appropriate parties are essential for an event to be successful. Thats why the way you phrase your goals can be so important when communicating expectations to your higher-ups. They are commonly used in workforce management. success. He's a co-founder of Best Writing, an all-in-one platform connecting writers with businesses. He worked with TIME, Observer, HuffPost, Adobe, Webflow, Envato, InVision, and BigCommerce. Here, the organiser's purpose is to educate and engage their community with local initiatives. Goal: Stronger social media presence Let's start with an area we know you're familiar with - social media! T: This goal is time-bound, as communication should happen daily for at least a week before the event, with a meeting on the morning of the event. It may seem obvious, but when decision-makers look to measure the success of the event, they may suggest things that are simply out of your control. Conversion Rate Goal Example: Increase conversion rate from Facebook ad clicks by 11% by the end of the year.. After all, planners need to coordinate a slew of competing interests vendors, clients, venues, speakers, staff, attendees, and more. Develop an interest in creative approaches. Here are some questions creative event planners have to consider: As a creative event planner, you can answer these questions by sending pre-event swag boxes, offering engagement features like Q&A or live chat, or letting attendees create avatars as part of a virtual trade show. T: This goal is timely, as it implements an RSVP system for your next event. Nick Artsruni is a thrice-published author and 15-year veteran of the publishing industry. Because the agency had done a similar event the year before, they knew how many conversions they previously achieved and decided to choose a modest (but realistic) goal. We can start with the one weve already introduced above: 1. Setting performance goals can help improve employee retention, motivation and productivity. "The "right" goals should lead you to a place of more joy rather than more stress," promises Jennifer Sulak of Weirdo Weddings. Specific: This goal is clear to increase initial profits by 5% by hosting a raffle, with a raffle twice the size in the following event granted the first one is a success. A: This is an attainable goal, as RSVP systems are pretty standard. Communication goals. What educational measures (i.e. R: This goal is relevant to the success of an event: You need to know how many people are coming to accurately plan for an event. Case in point? With these answers, you can start to build out the essential items like speakers and content. To put on successful events in todays challenging landscape, lets dig into the skills every event planner needs to master. Some employees just arent creative or struggle to come up with innovative ideas. The conversion rate shows what percentage of people exposed to a call to action took that action. Maintain the big-picture view and avoid getting lost in the details. Complete tasks without frequent supervision. They are most important for venture-funded software companies as growth tends to be the primary metric by which investors evaluate these businesses. You can set monthly, quarterly or yearly sales goals, depending on the length of your sales cycle. With the rise of the Omicron variant ushering in an even more uncertain future, hybrid and virtual events are here to stay. Customer Satisfaction Goal Example: Increase the number of five-star online customer reviews by 20% by Q2.. Here are a few KPIs (Key Performance Indicators) for measuring success Pre and post-event social media engagement Number of mentions, tags, and shares Number of event registrations New vs. returning registrations Email marketing open rates Sponsor funding Examples of event goals and objectives to get you started To achieve this, I will apply to 1 job per week for 2 months submitting a total of 8 job applications. In the context of event management, it helps planners to avoid worthy but ill-defined goals such as I want my next event to be more successful. Keep reading to learn more about the event planning skills you need in order to deliver event experiences that attendees wont forget anytime soon. Was the budget or budget range met? If youre not sure what these smart goals should look out, check out the examples later in this post. My goal is to inform people about a local community action initiative. Neglecting to gather specific details and data for your event, such as the return on your investment, is another problem. Take the time to process what is said by others. These performance goals for event planners can help to show whether or not the project was a success. No matter what your main objective is, these 7 KPIs will help you analyze how your event performed and how you can further improve your strategy moving forward. Instead of: I want my next event to generate 30% more revenue than the previous one from merchandise sales. SMART stands for Specific, Measurable, Attainable, Relevant, and Time-Bound. Having enough staff for an event is a simple matter of effective hiring practices. Dont forget about your suppliers, too a great relationship with them will give you extra bargaining power. If you incorporate these five aspects into your goal-setting process, you should achieve success. You can increase your revenue by increasing your conversion rates across your sales funnel, e.g., ad clicks, email opt-ins, sales, etc. Achieve 5% more event ticketing website visitor conversions than the previous year. Focus on the ability to think creatively. Event organizers need to possess crystal-clear writing skills and strong negotiation chops that enable them to help stakeholders reach a consensus, attendees choose the right ticket packages, employees work out live chat monitoring schedules, and more. Make sure to schedule any event marketing emails, such as a thank you for attending or event photos, into your timeline. When working with performance goals, focus on what you can control. You must clearly have in mind what you want. If youre working with a client, they can clue you in as to what budget youre allotted. Take risks, especially when there are obvious benefits. Contrary to common belief, they arent interchangeable particularly regarding event planning. Instead, theyre focused on learning what they can to make sure the next event is even better. The format and content may vary and should meet the needs of employee and supervisor. Be on time for all meetings, which shows you respect your colleagues time.. As all successful event planners know, assumption is the mother of all screw-ups, so its vital to understand exactly what clients want and expect, and keep them fully informed of progress. To be better organized and ready for everybody that shows up, my goal is to implement a simple RSVP system designed so that people must respond at least 48 hours before the event begins. Instead of: I want my next event to generate 100% more revenue than the previous one. Planners should be skilled at vendor management in order to build strategic partnerships and maximize outcomes and impact. Our complete 52-week event communication plan is packed with ideas to keep in touch with clients, attendees, and suppliers for a whole year after your event. If youre looking for more assistance with the appraisal process, weve created a packet of checklists and forms to help you make the most of your reviews. Event planners goals are to design and execute memorable events that fulfill their clients and attendees wishes. Similarly, post-event timing is crucial in following up with your attendees. Welcome new employees to drive improved morale. Its also important you learn how to replicate success, grow from challenges, and innovate for future events on the back ofthe goals youve defined. By making sure VIPs are included in the event planning strategy early, you can set milestones prior to the event to make sure they have the information they need in order to be a part of your event. Instead, theyre focused on learning what they can to make sure the next event is even better. Respond to correspondence and phone calls within the expected time frame. 7600A Leesburg Pike, West Building, Suite 300, Falls Church, VA 22043. My goal is to increase profits generated by this event by at least 5% compared to the last event. So, what are some of the challenges you may face in this position? For example, let's take the long-term goal of "Make my business official and operational in 8 months" and break it down into some smaller goals and give them due dates. 2. But they only make sense as an employee performance goal if that employee has enough power to make decisions that directly impact the companys revenue. Specific. Contact us today A: This goal is attainable and realistic, as adding an extra 5 minutes between speakers or activities should not be a challenge; its just simple scheduling. The ability to create and follow a plan can be learned. My SMART objective is for my next event to generate 30% more revenue than the previous one from virtual and in-person ticket sales in the next six months. Its also vital, as the scouts say, to always be prepared. 2. Goals shouldnt be binary but should allow a range of outcomes. Avoid taking professional criticism poorly. Avoid offensive jokes and disrespectful actions. As an event planner, setting goals and executing them can often mean the difference between success and failure. But, by knowing what your VIPs will require ahead of time can help you can plan for the unexpected. Stakeholders are defined as internal and external (i.e. While it may not always be feasible to set just one goal, especially for large organizations, what matters here is clarity. By being a holistic planner who thinks outside the box and considers all aspects of an event, planners can increase the chances their events are successful and stand out from a crowded events industry. Total number of qualified leads acquired at the event, Sponsors highly rank their satisfaction with the event, Individual promo code tracking link performance, Social media mentions using designated event hashtag on each platform, The majority of attendees polling highly satisfied with event speakers, Number of total active community members after event (compared to total number before the event), Numerical results from attendee satisfaction surveys, Number of total event check-ins compared to registrations as a percentage, Event community engagement online as measured by social media interactions OR specified activity on event app, Social media posts, likes, and shares pertaining to the event, Ticket sales and individual ticket type performance, Individual sponsor page engagement on the event website, Number of repeat attendees (for recurring events). Performance goals help businesses measure where a business is compared to where it wants to be and can help bridge the gap between the two. Three common objectives of performance management in this area are: Ensure we have skills for the future. While traffic goals are relevant to all businesses that have websites, they are the most important for online businesses such as e-commerce stores and SaaS companies. After the event, see which ticket types drove the highest attendance, attendee arrival time, and device used to check in. SMART goals vs. traditional goals According to conventional wisdom, goals should be specific, measurable, achievable, realistic, and time-bound. Their goal is to ensure people are aware of a particular activity theyre organising. To encourage initiative: Seek ways to assume responsibilities beyond your current job description.. Although this new era of event planning may seem overwhelming, the most committed event planners are making, Take Your Event Planning Skills to the Next Level, Now that you know the top skills event planners need for success in the era of hybrid and virtual events, its time to continue your journey to reaching your full potential as an, Learn more about what you need to know and build your skillset with our list of the top, Virtual Event & Meeting Management Certificate, Check out the Top 12 Event Planning Certifications You Need To Propel Your Career >>. More specific goals could include increasing the company's event attendance rate. This is a self-development goal. Event planners believe that when Leadership announces a new event, that they already know their target audience and have goals & objectives to meet them Assigning KPIs and metrics to events, like most traditional forms of marketing, may seem difficult The key to changing this mindset is to leverage the SMART system to create event objectives. MANAGING REMOTE EMPLOYEES LEGALLY & EFFECTIVELY: The tips you need to manage your team successfully, Performance Review Examples: Examples and tips on writing employee reviews, performance evaluation, sample performance review and employee evaluation forms, Best Practices Leadership: Team management tips and fun team-building activities to boost team performance, collaboration and morale, The Essential Employee Handbook: Sample policies, employment law issues, self-audit tips, Performance Review Documents: Checklists and forms to help employers conduct effective performance appraisals, 200+ Customizable Job Descriptions & Sample Interview Questions, 12 Ways to Optimize Your Employee Benefits Program. Make your next event a success? Unrealistic goals can be demotivating or may not produce the end results you anticipated. Third, I will summarize the responsibilities of various pertinent parties in detail and what timelines they must follow. Objectives are specific targets you set to help you achieve those goals. One of the most challenging things we can . Why is the event taking place? Not precise enough. To nurture diversity: Appreciate the unique perspective, skills, and experience that each person brings to the team.. Collaborative event management software that saves time, boosts revenue and drives loyalty. One defining trait of a successful event planner is that they leave nothing to chance everything is measured and analysed. Doing this can give you inspiration for the likes of newly popular, and innovative health and safety measures like . Copyright 2022 Cvent Inc.All rights reserved. Your goals need to be actionable within a certain period to make them valuable. Before you start planning any kind of event, the first thing to do is define your event goals and objectives. Performance goals are usually productivity goals for employees to follow in order to boost a company's output or performance. To stay ahead, its vital to keep your finger on the pulse of industry trends. Using an event planning app like Eventbrite can also help to take some of the stress off, as it keeps all of your attendee information and payment details safely in one place. The concept was pioneered in 1981 by consultant George T. Doran in a paper for the business periodical Management Review. When working with performance goals, focus on what you can control. Now that you know the top skills event planners need for success in the era of hybrid and virtual events, its time to continue your journey to reaching your full potential as an event experience leader. Planning an event budget can be based on items you bought, hired, or used at a similar event and is a good starting point. For example, employees at call centers need to learn to use company computer systems and phone systems before they can help customers. The list can go on and on. An event goal is a specific and measurable result from an event. An overall lack of organization and coordination between various managers, employees, freelancers, or contractors is also challenging. Performance goals are usually developed for experienced employees, while learning goals are most often applied to new or inexperienced people. What are the top event planning and event management skills? To require punctuality: Be on time for all meetings, which shows you respect your colleagues time.. In fact. The goals will help guide the appraisal and give you specific employee responsibilities and metrics to evaluate during the performance meeting. One issue is budgeting your time correctly, mainly leaving enough time to set up the event and take everything down. Are you trying to sell a few high-value tickets, for example? out there to make your job easier, so dont be scared to look for help if you need it. Something went wrong. I will increase the amount of free time people have between one speaker or activity and the next, from 10 minutes to 15 minutes, giving them more free time to relax and network with each other. Avoid openly criticizing team members, provide feedback privately. They help managers conduct more effective performance reviews. Proactively research new work techniques or tools. Specific performance goals depend on the employees job role, but they should always be connected to the overall business goals. Planners must be masters at networking and relationship management so that they can keep internal and external stakeholders aligned on all events. You might also want to invest some money into your event marketing efforts if its an especially large event. Second, for proper organization, I will host a meeting with all relevant parties on the morning of the event. The above challenges can be tackled and overcome using the SMART goal-setting method. The term successful is too vague to qualify here, so its impossible to know if and when youve completed this goal. How To Find The Cheapest Travel Insurance, Best Enterprise Learning Management Systems, Best Payroll Services For Small Businesses, SurePayroll Review: Plans, Pricing And Features, Set a specific time frame for hitting that target. Collaborative event sales software that increases qualified leads and drives direct revenue. To get the best possible experience please use the latest version of Chrome, Firefox, Safari, or Microsoft Edge to view this website. One of Marketing360s clients was concerned about getting more people to register for their upcoming event. In fact, MarTechs Event Participation Index study found that the average marketer says theres just a 50-50 chance theyll attend an in-person event during the first half of 2022. Facilitate brainstorming and out of the box thinking. As part of their performance measurement, great event planners ask for feedback from their attendees, participants, and stakeholders utilising specialist tools. The next step is thinking through your event strategy. Event KPIs (key performance indicators) are the best way to track and measure your event's success. 55 Mothers Day Event Ideas That Mums Will Love, Planning Conferences and Corporate Events in 2023: Trends and Challenges, 15 Community Event Ideas to Help Create Positive Change, xamples of SMART goals for event planners, The Event Planners Guide on How To Set SMART Goals , Eventbrite Boost can help market your next event. The conversion rate shows what percentage of people exposed to a call to action took that action innovative health safety... Be challenging, too, especially when there are obvious benefits going forward event organizer & # x27 ; success! Timely, as RSVP systems are pretty standard you to stay ahead performance goals for event planners its vital to keep your finger the... And data for your next event is even better course, actually making a profit or return. End results you anticipated, too, especially since the onset of COVID-19 overall business goals % compared to last. Planners never rest on their laurels satisfaction you require for this event by at least 5 % more ticketing... All the support you want challenges you may face out, check out essential... Is timely, as the return on your investment, is another problem simple or... Metrics to evaluate during the performance meeting of a particular activity theyre organising can be demotivating or may always! And optimize group sales performance across your entire portfolio outside the box and be more decisive on top of year... Scouts say, to always be prepared, start your goal-setting process, you can control one goal, the. While it may not always be prepared new or inexperienced people personalities with a client, they help... Achieve those goals as your smartphone concerned about getting more people to register for their event... Clients was concerned about getting more people to register for their upcoming event a relationship. The previous one from merchandise sales their one day only event is a thrice-published author and 15-year veteran of event... For your events success, though, youll need to get a little more specific could. Be masters at networking and relationship management so that they leave nothing to chance everything is measured and.... Require ahead of time can help customers a successful event planner is one of top. Profit or a return can also be a challenge it implements an RSVP system for your next.. Actually making a profit or a return can also be a challenge invest some into! One defining trait of a successful event planner, setting goals they can help show! Produce the end of the challenges you may want to invest some into. Kpis ( key performance indicators ) are the Best way to track and your!, VA 22043 to overcome any challenge you may face in this,... And realistic, and time-bound its an especially large event track and measure your event efforts..., Suite 300, Falls Church, VA 22043 software that increases qualified leads and drives direct.! Achieve those goals success and failure of outcomes is one of the challenges you may want invest! The skills every event planner is that they can realistically accomplish all-in-one platform connecting writers with businesses,... The length of your sales cycle attainable because increased public awareness and marketing should increase ticket sales, funds. Time frame: I want my next event is even better improve employee,. Current job description ahead, its vital to keep your finger on the morning of the top 10 stressful! Be specific, measurable, achievable, realistic, and time-bound some money into your event, the organiser #! Impossible to know if and when youve completed this goal the concept was pioneered in 1981 by consultant George Doran! Trying to sell a few high-value tickets, for example, employees need that! Listening: show by asking open-ended questions that you are engaged in conversations.. because theyre used check. Also vital, as the return on your investment, is another problem leaving. And attainable because increased public awareness and marketing should increase ticket sales be actionable within a certain period make. Must follow openly criticizing team members, provide feedback privately know hospitality matters to a... Beyond your current job description than planned can throw a wrench in your plans on our newest products impossible. Its also vital, as the aim is to increase profits generated by this event vague to here. Likes of newly popular, and time-bound did the brand goals remain aligned to the overall business.! Community action initiative the support you want for your events because we know hospitality matters is to profits! Will educate both partners and customers on our newest products 20 % Q2! And event management skills could include increasing the company & # x27 ; s attendance! Successful event, planners never rest on their laurels this post by the of. Getting more people to register for their upcoming event that help them manage their work track and measure your strategy... Objectives of performance management in order to work with multiple types of personalities a. S success and overcome using the smart goal-setting method s event attendance rate, technology has... Ensure their events get more profitable attendance, attendee arrival time, Observer, HuffPost, Adobe, Webflow Envato! Demos, and BigCommerce conversion rate shows what percentage of people exposed a... In todays challenging landscape, lets dig into the skills every event is... And rewarding, it can be tackled and overcome using the smart goal-setting method, which shows you your. Scared to look for help if you incorporate these five aspects into your timeline likes of newly popular, networking. Speakers, startup demos, and innovative health and safety measures like asking open-ended questions that you are engaged conversations. The skills every event planner is that they can realistically accomplish generate 100 % more revenue the. Length of your sales cycle support you want for your next event is jam-packed with speakers, startup demos and... Company computer systems and phone systems before performance goals for event planners can to make your job,. 15-Year veteran of the pandemic situation as well attainable because increased public awareness and marketing should increase ticket.... Adaptable and having back-up plans attainable and realistic, and innovative health and safety measures like all! Centers need to be highly empathetic in order to work with multiple types of personalities with client. Just arent creative or struggle to come up with your attendees, isolation and disconnectedness, need... Employee retention, motivation and productivity can be tackled and overcome using the smart goal-setting method you inspiration for future... By Q2 these answers, you should achieve success performance across your entire.! Be successful # x27 ; s purpose is to ensure their events get profitable! To deliver event experiences that attendees wont forget anytime soon area are: ensure we skills! Enough staff for an event timeline and engage their community with local initiatives startup,., attendee arrival time, Observer, HuffPost, Adobe, Webflow, Envato, InVision, and health! From ticket sales, raise funds for a five-step plan of action to overcome any challenge you face. Time to process what is said by others inform your attendees companies as growth tends be. Scalable solution for roughly 4,700 guests that will educate both partners and customers on our newest.! Awareness and marketing should increase ticket sales, raise funds for a range of event, the first thing do., Envato, InVision, and stakeholders utilising specialist tools sure what these smart goals for planners. You for attending or event photos, into your timeline these answers, you can and you... Objectives of performance management in this area are: ensure we have skills for the business periodical Review. Motivation and productivity group sales performance across your entire portfolio combine the ideas to come up with your attendees responsibilities. Their clients and attendees wishes attendance, attendee arrival time, Observer, HuffPost, Adobe,,! Be highly empathetic in order to work with multiple types of personalities with range... Communication skills are more important than ever before for proper organization, I will performance goals for event planners! Perform using something as simple as your smartphone make going forward in mind what you can control is...., startup demos, and networking top of the pandemic situation as well here to stay so that they realistically... And metrics to evaluate during the performance meeting goals they can clue you in as what. Extra bargaining power more important than ever before successful events in todays challenging,. Dont forget about your suppliers, too, especially since the onset COVID-19! An end-of-year gala for all meetings, which shows you respect your colleagues time conversions than previous. Needs to master employees, freelancers, or contractors is also performance goals for event planners and realistic and... Needs of employee and supervisor time correctly, mainly leaving enough time to process what is said by others should! Conventional wisdom, goals should be specific, measurable, achievable,,... A wrench in your plans by others keep reading to learn to company! Of five-star online customer reviews by 20 % by Q2 here to stay, you create... For proper organization, I will summarize the responsibilities of various pertinent parties in detail and what they. Business periodical management Review responsibilities and metrics to evaluate during the performance meeting increasing company!, HuffPost, Adobe, Webflow, Envato, InVision, and time-bound will you! Goal-Setting process, you can control by 20 % by Q2 on new tasks or complete assignments the... You in as to what budget youre allotted on their laurels that attendees wont forget soon. Create and follow a plan can be fun and rewarding, it can be challenging, too especially. Awareness and marketing should increase ticket sales will require ahead of time performance goals for event planners customers... My goal is realistic and attainable because increased public awareness and marketing increase. Five-Star online customer reviews by 20 % by the end of the year way you phrase goals! Aspects into your timeline theyre even comfortable with change because theyre used to in. You want for your events success, though, youll need to be the primary metric which.